• Produces presentation ready biplots, correspondence maps, and mdpref maps in seconds right from your Excel tables
• Exclusive Brand Projectors I & II provide interactive “what if” analysis right on the map
• New Excel 2007 ribbon interface
• Excel 2007 and Vista compatible
• Works with Excel XP - 2003 as well
• The choice of professional researchers worldwide
• New relative and absolute performance radar charts
• More Information and Feature List

     Survey Explorer

• A state of the art interactive graphical and visualization tool for survey access, analysis and client delivery
• Easy to use interface and fast data access facilitate the preparation, analysis, and publication of results
• Easily accommodates survey data from any source
• Exceptional combination of ease of use, speed, graphics and analytic capability
• All of the data from all of your studies easily accessed and analyzed right from your desktop
• Advanced preparation, access, analysis and publication of survey results
• Accommodates survey data from any source
• Output of advanced charts and tables to commonly used presentation formats and packages
• More Information and Feature List
• To Play Demo click:  Survey Explorer Video

     BrandTrend

• Visually analyze the impact of your media and marketing activities on awareness, brand image, and all other variables
• The most advanced trend charting system available today for internal analysis and client delivery
• Provides an ideal desktop interface for viewing and analyzing trend charts
• Integrated with Survey Explorer to facilitate the analysis and processing of survey data results via trend charts for tracking studies
• Provides for easy integration of your media, marketing and sales data on the chart
• Provides ability to interactively change the rolling period  
• Provides for detailed view of media by execution
• Unique zooming and scrolling feature for closer looks at the data
• Unique indicators for significance of trend
• Unique linking of media data (just click on the media in the chart) to video, audio, or text of the actual ad
• Provides for batch publishing of trend charts into PowerPoint
• More Information and Feature List
• To Play Demo click: BrandTrend Video

     Brand Profiler

• Produces presentation ready brand by attribute or attribute by brand profile charts in seconds directly from your Excel tables
• Derive new insights from Brand/Attribute grids by adjusting for brand size and other effects which make true comparison difficult
• Both Arcsin and Chi-Square methods included
• New! Automatically produces radar charts of absolute values and deviations from expectations
• New Excel 2007 ribbon interface
• New Excel XP-2003 toolbar interface
• More Information and Feature List