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BrandTrend |
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Trend Information Delivery
and Analysis System |
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Finally, easy to use, interactive, full
featured tables, charts, and trend charts from all of
your survey data can be at your fingertips. Now BrandTrend™
is completely integrated with Survey Explorer™ to provide the most advanced trend charting
software system available. This combination
provides both unbeatable speed and ease of use.
Please
contact us to set up a web demo and discussion of your
needs. |
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Play Demo:
BrandTrend Video |
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Analysis |
- Trend lines can be percents,
means, volumes, or share of volume
- Trend lines can easily be
multiple variables/responses for 1 brand, multiple
brands for 1 variable/response, or multiple
filters for 1 brand/variable/response.
- Even more complicated charts
are easily produced
- Clicking on trend line shows
date and point value
- Can display up to 2 area charts
of media data by execution
- Can add sales or volume data to
main chart
- Can add events by type to the
main chart—Can drag and place event labels on
chart
- Can add vertical lines for any
specific dates
- Right clicking on a trend line
regresses a straight trend line on top of it
- Calculates slope and confidence
that slope differs from zero
- Can do a test of proportions
for comparing any 2 time periods for all lines in
the trend chart
- One button transform of line
trend chart into area chart (and back)—useful for
display of segments
- Automatic axis scaling—Can be
easily overridden
- Can Zoom and Scroll trend
charts.
- ‘Chart Editor’ provided to
allow the user to override titles, axis settings,
line colors, markers, gridlines etc.
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